I have been inside this Ulta 4 times this summer. Before that, I had only heard of Ulta online in YouTubers' videos. I heard that a lot of Ulta employees either on the floor or at the counters were rude, unhelpful, and had a severe lack of knowledge on company policies. But all I've ever seen and heard from THIS Ulta in Jordan Landing is a whole crew of super sweet people. The men who work there and the women also, are so kind and helpful. I am always not only greeted by 1 person, but often 2 or 3, even if those at the checkout are helping others. They always take the time and the opportunity to greet me.
They seem fairly well stocked. But I don't know much about the inventory because I have only been there 4 times. Returning a product if used less than 20% has been simple and straightforward. The music played in the store is never loud or obnoxious. The atmosphere is nice. I feel bad when I see the customers haven't been as nice or careful with the demo products. It creates a little mess in the area of the demo, leaving more for the crew to clean up.